The Coact Blog

Get the latest from Coact, with expert insights on the digital marketing landscape, and tips and tricks for effective reporting, upcoming trends and new releases. Use the Coact blog to help you improve you’re understanding of the digital marketing industry trends and best reporting practices.

Digital Marketing Reporting

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Coact’s Ultimate Guide to Digital Marketing Reporting.

Understanding digital marketing reports is key to driving success for your clients.  That’s why we’ve created this handy guide, full to the brim with all of our top…
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Why marketing campaigns need to be data driven.

Consumers can be a fickle bunch. When it comes to consumer demand, the grass is always greener. They’re constantly changing their minds, looking for the next best thing,…
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Digital marketing: predicted trends for 2022.

2021 has seen some big and fast changes to the digital marketing industry. The pandemic has catalysed a fair few of these trends, from the rise of video…
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Using reports to market a rebrand.

As a digital marketer, you’ll already know the importance of reports to help stay on top of your marketing strategy. They keep your clients in the loop about…
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Record your records: why good marketing reports matter

Summer might be over, but the autumn and winter months are full of events that marketers need to prepare for. Halloween, Christmas, and of course, the notorious Black…
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The best tools for speeding up processes in your marketing agency.

You have several processes as part of your workflow in a marketing agency. From proposals to delivery, from scheduling tools to reporting, there’s a whole host of things…
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Your guide to organic LinkedIn data.

When you think of LinkedIn, you might not necessarily think of marketing metrics straight away. But in amongst the connections, the recruitment and the industry insights, you can…
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Common client reporting bugbears.

Client reporting often sends a shiver down the spine of marketers. It’s not hard to figure out why. If you’re using the wrong tools, it’s easy to feel…
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The five most important things to focus on for your marketing reports.

Client reporting is essential to building and improving your client-agency relationships. It’s the most effective way to let your clients know about the work you’re putting in and…
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Why sustainability matters in digital marketing.

Gone are the days when sustainability was niche. Consumers expect brands and businesses to do better when it comes to protecting the environment. According to research, 96% of businesses…
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